How County Broadband filled 10 specialist roles

About County Broadband.

County Broadband is an independent rural internet service provider that builds full-fibre networks across the East of England. Founded in 2003, the company has secured more than £146 million from Aviva Investors to connect 500,000 premises across Norfolk, Suffolk, Essex and Cambridgeshire.

With network expansion accelerating across the region, County Broadband needed to strengthen several areas of the business to support infrastructure delivery, operational growth and future rollout plans.

Supporting a major network expansion.

With ambitious rollout targets in place, County Broadband needed to strengthen several areas of the business simultaneously. As build activity increased and coverage expanded, ensuring the right people were in place became critical to maintaining momentum.

Like many organisations operating across tech, County Broadband was hiring in a competitive market where experienced professionals were in high demand. Alongside the technical requirements of each role, the business also wanted individuals who would integrate well into the existing team and contribute positively as the company continued to grow.

Without timely hires, there was a risk that delivery timelines could slow as the rollout programme accelerated. County Broadband needed a recruitment partner that could understand the demands of the network expansion, move quickly when required and consistently deliver high-quality candidates.

Delivering talent to support growth.

We worked closely with County Broadband to understand the hiring requirements behind each vacancy, alongside the wider business objectives driving the network expansion.

By taking the time to understand both the technical requirements and the culture of the organisation, we were able to build targeted search strategies tailored to each hiring need.

Using our existing talent network alongside proactive search activity, we identified and engaged professionals with the experience required to support the next phase of growth. Throughout the process, we managed candidate engagement, interview coordination and feedback, helping maintain momentum across multiple live roles.

Regular communication with hiring stakeholders ensured the recruitment process remained efficient, allowing County Broadband to stay focused on delivering its network expansion plans while we supported the hiring activity behind the scenes.

10 specialist hires delivered in 6 months.

Within six months, County Broadband successfully filled 10 specialist roles across the business.

The successful hires strengthened key areas of the organisation, providing additional capability during a critical phase of growth and helping support the continued expansion of its full-fibre network.

By securing the people needed to support both immediate priorities and longer-term plans, County Broadband was able to maintain momentum across its rollout programme while continuing to invest in future growth.

Key outcomes:

The partnership helped County Broadband strengthen key areas of the business and maintain momentum during a major phase of network expansion. Here are the key outcomes:

• 10 specialist hires delivered in 6 months
• Supported a major full-fibre network expansion
• Strengthened capability across key business functions
• Maintained momentum during a critical growth phase
• Delivered through a contingency recruitment partnership

"Digital Waffle picked the brief up quickly and started delivering people we could actually hire. We were scaling network engineering and software in a tight period of growth and they got us there inside six months. Solid work, I would use them again." 

- CTO, County Broadband

By taking the time to understand County Broadband's growth plans and hiring requirements, we helped the business secure the people needed to support network expansion and future growth.

If you're looking for an IT recruitment partner that can support hiring during periods of growth, we'd love to help.

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