Digital Waffle

AI recruitment agency.

As a specialist AI recruitment agency, we help businesses hire AI engineers, applied AI specialists and generative AI professionals who build, deploy and scale intelligent systems. From LLM applications and NLP to computer vision and production AI, we'll help you find people who can move ideas from experimentation into reliable, real-world products.

Two AI engineers celebrating progress beside a sprint board

Trusted by 300+ clients

  • Assa Abloy
  • Aston University
  • Aston Villa
  • Aveni
  • BBH
  • Commify
  • County Broadband
  • DHL
  • drivvn
  • DRPG
  • EL&N London
  • EON
  • Eversheds
  • Frasers Group
  • Gizmo
  • Gnosis
  • Grenade
  • Gymshark
  • Holland & Barrett
  • Impression
  • Kainos
  • Knights
  • McCann
  • Midland Heart
  • Nonacus
  • Not on the high street
  • Oakbrook Finance
  • Salts Healthcare
  • Siemens
  • SumUp
  • Sytner Group
  • X2X Media Group

Overview

Struggling to hire AI talent?

Hiring the right AI professional isn't just about technical knowledge. Businesses increasingly need people who can work across large language models (LLMs), generative AI, NLP, computer vision, data pipelines and scalable infrastructure, then move models from experimentation into production.

As an AI recruitment agency, we support hiring across AI engineering, generative AI and LLM development, NLP and computer vision. Whether you're building an AI team, introducing AI into a product or scaling existing capability, we'll help you secure talent with the technical depth and delivery experience to create measurable outcomes in real-world applications.

  • Generative AI
  • Natural Language Processing
  • LLMs
  • Computer Vision
  • Artificial Intelligence
  • CI/CD
  • Engineering
  • Agents
  • Deep Learning
  • Python
  • Prompt Engineering

Our disciplines

Our recruitment disciplines.

Alongside our artificial intelligence recruitment expertise, we also support hiring across closely related data disciplines that underpin AI development, from machine learning models and data pipelines through to analytics and business intelligence.

The problem

The hiring pressures behind AI roles.

AI team gathered around a screen working through a problem

How we can help

Hiring aligned to how your AI systems are built and deployed.

AI engineer turning from a laptop to chat with a colleague

Case studies

What our clients say about us.

  • Gizmo

    "We were hiring a Lead AI/NLP Engineer to strengthen the core of our product, which is the kind of hire we couldn't afford to get wrong. The quality of candidates Digital Waffle put in front of us stood out, and they understood exactly what we needed from both a technical and team-fit perspective. They had us hiring inside 3 weeks, and the process was smooth from start to finish."

    CEO
    Read case study
    Job title:
    Lead AI Engineer
    Time to fill:
    19 days
  • Aveni

    "The team at Digital Waffle were really good to work with. They took the time to understand the role and the kind of person we were looking for. Communication with Harry and the team was clear throughout, and they made the whole process feel straightforward. Happy to recommend them."

    People & Culture Manager
    Read case study
    Job title:
    AI Engineer
    Time to fill:
    21 days
  • SumUp

    "We needed to grow headcount by 50% in 6 months, including hard-to-fill tech roles, which wasn't something we were going to do on our own. Digital Waffle filled the gap properly. They got us the people we needed at the pace we needed them, and at significantly less cost than building out our own recruitment function. We hit the target on schedule."

    CTO
    Read case study
    Project length:
    6 months
    No. of roles filled:
    18
  • Siemens

    "Hitting 40 hires in 18 months across infrastructure and engineering was an ambitious target, and we needed an agency that could deliver against it without us having to manage the process closely. Digital Waffle did exactly that. The shortlists were focused and we didn't waste time on candidates who weren't right. Every role landed on schedule, and the people they brought in are already contributing to the programmes they're supporting."

    Head of Delivery
    Read case study
    Project length:
    18 months
    No. of roles filled:
    40
  • Gymshark

    "Digital Waffle were a real help when we were building out our engineering team. It was a fast-moving period, with a lot happening across our website and apps, and they quickly understood the kind of people we needed. They supported us with both perm and contract hires, kept things moving and made the whole process feel straightforward. Really easy team to work with."

    Talent Acquisition Partner
    Read case study
    Placements made:
    20+
    Hiring type:
    Permanent & Contract
  • Drivvn

    "We brought Digital Waffle in to run our hiring through the development hub launch, and they've placed over 50 specialists for us across product, development, design and QA in the two years since. The quality has been consistent throughout, which matters across a stretch that long. They've become the team we go to when we need to hire."

    Director
    Read case study
    Project length:
    24 months
    No. of roles filled:
    50
  • Commify

    "Zak has been a real help in building out our talent pool at Commify. His ability to source candidates across diverse roles has been genuinely impressive. His professionalism and commitment to our recruitment needs have made a real difference to the quality of people we've been able to hire."

    Talent Acquisition Advisor
    Read case study
    Migration project size:
    30
    No. of roles filled outside project:
    12

Our services

Explore our recruitment services.

Businesses hire AI professionals in different ways depending on their AI strategy, data maturity and hiring priorities. Whether you're building a long-term AI team, bringing in support for a specific initiative or hiring a senior leader to shape your AI capability, we’ll help you find the right person.

Our process

Our recruitment process.

  • STEP 1

    A quick 30-minute call

    We'll jump on a 30-minute call to properly understand the role. We'll talk through what you need, what good looks like, salary expectations and any internal considerations. Getting this clear upfront makes everything else smoother.

  • STEP 2

    We go to market

    Once we're aligned, we'll share the advert and actively search. That means LinkedIn, selected job boards and, importantly, our existing network. We don't just wait for applications. We approach the right people directly.

  • STEP 3

    We assess & qualify candidates

    Before you see anyone, we've spoken to them. We'll assess experience, motivations, notice period and whether they'll genuinely fit your environment. You only see candidates who make sense.

  • STEP 4

    You receive a focused shortlist

    We'll send over 3 to 5 strong candidates who match the brief and are ready to move forward. If market feedback affects salary or expectations, we'll flag it early so there are no surprises.

  • STEP 5

    We manage the interviews

    We'll coordinate interviews, prepare candidates and manage feedback on both sides. You'll hear from us at least weekly, often more, so you're never left wondering where things stand.

  • STEP 6

    We secure the hire

    When you're ready to offer, we'll handle negotiations, manage expectations and reduce counter-offer risk. Our job at this stage is simple. Help you land the right person without unnecessary delays.

Meet the team

Meet our team of AI recruiters.

Our AI recruiters understand the technical environments, deployment challenges and specialist expertise that shape modern AI teams. They work closely with employers to understand the role, AI environment and delivery goals, making sure every shortlist is relevant from the start.

Salary guides

2027 UK artificial intelligence salary guide.

As artificial intelligence continues to transform industries, demand for experienced professionals is soaring, and the most in-demand talent knows their worth.

Without clear salary insights, it’s easy to lose them to competitors. Our 2027 UK artificial intelligence salary guide provides the benchmarks you need to make competitive offers and retain top AI talent.

With comparisons to 2026, projections for 2028 and a market overview, it is an essential resource for any business building advanced AI capability.

Engineer laughing with a colleague at a desk of monitors

LATEST INSIGHTS

Latest data insights.

FAQs

AI recruitment FAQs.

Get in touch

Need help hiring AI talent?

If you're growing your AI team or hiring for a key AI role, our recruitment team can help. Share a few details about the position and we’ll be in touch to discuss your hiring requirements.

Prefer to talk? Call us on 0121 517 0357.

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